How Kauai became the SA’s largest first quick service restaurant

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GUEST – Geli Briolas, COO of Kauai

They were the first quick service restaurant (QSR) to introduce health-conscious smoothies to South Africa and, Kauai has gone on to now sell more than 7 million smoothies annually since their launch in 1995. Based on the notion that healthy eating is not a trend but the way of the future, Kauai has revolutionised the country’s fast-food landscape with an unwavering focus on making fresh, healthy and natural food accessible.

The opening of Kauai’s 200th South African store at Cape Town's V&A Waterfront is a significant milestone on its 28-year journey as a trailblazer in the QSR industry. Success is evident in the numbers, and Kauai now sells more than 20 million healthy meals every year, underscoring its enduring popularity with consumers who want fresh, quick meal options that not just tantalise their taste buds but fit their healthy lifestyle goals.

Today, 80% of Kauai's menu, which includes more than 100 superfoods, is customisable to be plant-based or protein-rich, keeping pace with how consumers’ dietary preferences are evolving. Kauai is the largest QSR health brand in South Africa and is also undergoing rapid global expansion in markets such as the UK, Italy, the Netherlands, Thailand, Namibia, Botswana, and soon in Sydney, Australia
30 Nov 2023 3PM English South Africa Business News · Investing

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