EP73: One of SA's Marketing Rising stars. Brand Custodian at Mobile Guardian - Robyn Hobson

On this week’s episode of The DOC & The GURU Podcast, we chat to another one of SA’s Marketing Rising Stars, Robyn Hobson, the Brand Custodian at Mobile Guardian where she is responsible for both marketing and sales. We discuss the important work that Mobile Guardian is doing, as a global company focused on improving education through technology, and how this is paving the way for the future of learning with ‘classroom to cloud’.

In another very interesting podcast, we examine her career and how she started out as a blogger to working at a tech start-up, from managing digital media for some really big clients from her lounge to leading a social media team and working on large-scale 360-degree campaigns, to returning to the classroom to do her MBA, and now being part of the leadership team at Mobile Guardian.

Robyn also talks about how marketing and sales should be closer, the importance of getting the buy-in from different people in projects, to recognising and appreciating that there are alternative ways of working and she offers some really great advice to young marketers out there - always stay curious.

There’s a lot more to our chat, so don’t miss out and subscribe for Free to The DOC & The GURU podcast.

#education #digital #marketing #media #podcast
28 Apr 2021 English South Africa Marketing

Other recent episodes

EP162: The Doc and Guru Podcast 2022 - That's All Folks

This week on the Doc and Guru Podcast we look back on the year that was. The highlights. The lowlights. And the absence of lights. As is always the case in South Africa it has been a roller coaster of a marketing and media ride in 2022. So as we…
12 Dec 2022 37 min

EP160: The World according to GenZ - If you build it they will come

Whether you prefer to call them GenZ or Born Frees there’s no getting away from the fact that there are a lot of them in South Africa, and they are shaping the way we think about advertising brands and creating content. This week on the Doc and Guru podcast we…
30 Nov 2022 44 min

EP158: Leadership is not a Title; it is Positive or Negative Influence-Blanchard

As you have come to expect with The DOC & The GURU Podcast, this week is again action-packed as we cover a host of interesting and critically-important topics, when chatting with Jayson Naidoo and Vivien Katzav of the newly-formed Blanchard South Africa. From the classic and best-selling ‘The One Minute…
16 Nov 2022 34 min