
Pets as Family: Inside SA’s R10.4bn Pet Economy Boom
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South Africa’s pet sector is booming — now worth R10.4bn and growing at nearly 16%. Trade Intelligence’s Andrea Slabber and Petshop Science’s Trevor Paxton unpack the emotional drivers behind pet spending, the tension between premiumisation and affordability, the rise of specialist pet retail, and what pet baskets reveal about middle‑class financial resilience.

