Radio Days Africa RDA 2016 #radiowontfall

RDA 2016 #radiowontfall

Despite being under pressure from a variety of media offerings, radio continues to thrive. Prof Franz Kruger chats to Helen Boaden, Daryl Ilbury and Leslie Ntloko about the state of radio in South Africa, the continent and across the world. #radiowontfall will look at trends in innovation and technology, as well as the relationship between audiences and radio brands in a changing landscape.
Once-off English South Africa News
40 Episodes
20 – 40

#RDA16: Putting The Bang Back In The Buck (30-06-2016)

Gary Stroebel (CEO: Central Media Group) The 30-second radio spot has long proved to be a useful advertising tool. The changing media landscape and consumer behavioural trends have meant that radio has also had to adapt. Gary Stroebel talks about new revenue opportunities in a traditional space and shares insight…
30 Jun 2016 51 min

#RDA16: Let's Talk About Sex (30-06-2016)

Soeren Johannsen (BBC Media Action – Zambia) Patricia Sinyangwe (BBC Media Action – Zambia)) Tikambe (Let’s Talk) is a joint BBC media action project using TV, radio and online media to help young people look after their sexual health and improve their knowledge. Soeren Johannsen and Patricia Sinyangwe speak about…
30 Jun 2016 27 min

“Hello?” By Zoe Cohen (30 June 2016)

The ability to facilitate conversations between a radio station and its audience is key to stimulating audience-driven dialogue. Echo Mobile has developed an innovative way to connect poorer audiences to their local station through automated voice calls and SMS, giving them a voice that can be broadcast and heard. Zoe…
30 Jun 2016 28 min

Do You Speak My Language? By Terrance April (30 June 2016)

Public radio stations often have to create a delicate balance between language-specific programming and catering for a variety of cultural groups within its reach. RSG has had numerous success stories in getting this balance just right. Terrance April tells us how they’ve managed to do this.
30 Jun 2016 25 min

#RDA16: Innovation In The Production Process (30-06-2016)

George Wright (Head of Internet Research and Future Services: BBC – United Kingdom) Rethinking existing models and employing new technology and processes, the BBC has managed to create innovative processes within the production chain. George Wright shares his experience within the research and development space, and some of the examples…
30 Jun 2016 38 min

#RadioWontFall #RDA16 From 0 to H20 by Kevin Fine (General Manager: Jacaranda FM

Commercial radio garners enormous power, not only through large audience numbers, but also with its commercial partners. The ability to translate this into social conscience is a very powerful skill. During recent water shortages and droughts in South Africa, JacarandaFM mobilised its audiences and commercial partners to alleviate the need…
30 Jun 2016 49 min

#RDA16:Why I Like A Good Package (29-06-2016)

Roger Goode (DJ and Radio Presenter: 5FM) In an audio industry, radio presenters often overlook audio. In South Africa, Roger Goode is synonymous with the use of sound. He tells us why and how audio is the key to successfully entertain radio audiences.
29 Jun 2016 14 min

Snap My Insta Twit #Face By Martin Liss (29 June 2016)

The natural synergy between social media and radio is growing. It is, however, very difficult to predict which social media trends will resonate with audiences. Martin Liss will share success stories and highlight the strategic thinking behind building successful social media campaigns for radio audiences.
29 Jun 2016 29 min

Being Content By Daryl Ilbury (29 June 2016)

In this session, Daryl Ilbury will explain the effect that the disruption of the media environment has had on the media consumer, the opportunities it provides, and the four questions content creators in radio need to ask themselves in order to capitalise on it.
29 Jun 2016 37 min

#RDA16: Scoring 90% (29-06-2016)

Justine Cullinan (Station Manager: 5FM) The SABC recently made headlines with an announcement that all its radio stations are required to play 90% local music with immediate effect. The implications for the commercial portfolio are more challenging and far-reaching than for their public counterparts. Relevance to audience, income generation and…
29 Jun 2016 40 min

And The Winner Is... By Sibongile Mtyali (29 June 2016)

The #MMA has established itself as a leading music-awards event in South Africa. Metro FM uses the awards to engage and interact with their audience. Sibongile Mtyila talks about the growth and success of the awards, as well as the way in which MetroFM utilises the awards to create brand…
29 Jun 2016 26 min

#RDA16:Radio's Got (Upcoming) Talent (29-06-2016)

Ravi Naidoo (Station Manager: 947) Big dreams and aspirations in our business are often replaced by reality and operational needs. The radio industry requires young and innovative talent, but talent also need to understand what the industry needs from them to successfully operate as a radio professional. Ravi Naidoo talks…
29 Jun 2016 38 min

#RDA16:Why It Is Good To Be Ticked Off (29-06-2016)

Eric Eisen (Marketing Manager: SoCast - Canada) Have you ticked all the boxes on your digital checklist? Broadcasters no longer consider digital as a potential offering. Instead, it is an integral part of any radio station’s content platform. Eric Eisen shares his thoughts on what strategies radio stations should employ…
29 Jun 2016 27 min

The Connected Car By Neale Hill (29 june 2016)

In-car listening has always been a strong area of consumption for traditional radio. The Connected Car is a concept which involves access to a multitude of platforms through data streams in your car. This has received much attention in the USA as it will ultimately disrupt an area where radio…
29 Jun 2016 24 min

#HackingTheCommuterCode (29-06-2016)

Tom Webster (Vice-President: Strategy, Edison Research - USA) Understanding consumer behaviour and consumption is critical to the success of any broadcasting business. Tom Webster shares insight into research projects conducted by Edison for their clients across the globe. He will touch on global research trends and how broadcasters should approach…
29 Jun 2016 37 min

#RDA16:The ABC Of The BBC (29-06-2016)

Helen Boaden (Director: BBC Radio – United Kingdom) Having undergone extensive analysis of the role of the BBC in the UK with the British government, Helen Boaden shares her insight into how the BBC has positioned itself as a multi-channel public service provider. Considered as one of the leading public…
29 Jun 2016 41 min

Are You Clicked On Yet? By Arthur Goldstuck (29 June 2016)

Your presence in a digital space is critical in engaging with audiences. When done right, it enhances your brand significantly. Arthur Goldstuck examines brands that are doing good and bad work in the digital space, focussing on websites, mobi and apps
29 Jun 2016 45 min

#RadioWontFall (29-06-2016)

Prof. Franz Kruger (Director: Wits Radio Academy) Helen Boaden (Director: BBC Radio) Daryl Ilbury (Journalist, Writer, Author)+ Leslie Ntloko (Group Executive: SABC Radio) Despite being under pressure from a variety of media offerings, radio continues to thrive. Prof Franz Kruger chats to Helen Boaden, Daryl Ilbury and Leslie Ntloko about…
29 Jun 2016 56 min

#RDA16: Welcome (29-06-2016)

Prof. Franz Kruger, Director of Wits Radio Academy opens the conference with guest speakers Nadia Bulbulia and Tawana Kupe
29 Jun 2016 31 min
20 – 40