2/6 - What's The Difference: Flexibility vs Flex-Ability?

Why does Allon talk about a rocket ship when he is asked about flexibility? And how did what this rocket ship symbolise contribute to Allon and his executive team turning down a R200 million deal? This conversation takes us way beyond the usual humdrum we've all heard 100 times before to the depths and opportunities found within flex-ability.
You won't see yourself or your business in the same way after this podcast - go grab your pen and notebook, and press that play button.