By adding digital metrics to a radio campaign or promotion, the lines between digital and traditional media blur even more. Jonathan Lumley (Kagiso Media) will explain the harnessing of digital platforms, mixed campaigns exploring the creative synergies, and highlight the power and effectiveness of radio campaigns.
6 Jul 2018
Education · Technology
Regarded as the most important show of the day, John Simons (International Consultant: Simo Radio) gives pointers on what elements you should keep in mind when health-checking your Breakfast Show./The most valuable, the hardest to find and a unique individual: The Producer. John Simons (International Consultant: Simo Radio) discusses the…
The changing radio landscape is creating unique opportunities in the audio-creation space. Content is fast becoming a commercial driver and an audience builder for niched stations and podcasters. The impact of technology, legislation and mixed media are elements that affect strategic and operational decisions daily. Prof. Franz Krüger (Director: Wits…
The Australian commercial radio industry has established itself as a world leader in the radio business. Joan Warner (CEO: Commercial Radio Australia) explains why she feels they have such a strong and creative industry.
Darren Willsher (Communications Manager: WorldDAB) gives a birds-eye view of the adoption and implementation of DAB+ technologies in Europe and Asia, as well as updates from trials and roll-outs across the world.