Beyond the Code | Episode 4: Thebe Ikalafeng on Brand Africa in the Age of AI
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Beyond the Code – AI and Law | Episode 4: Brand Africa in the Age of AI: An African, IP & Branding Perspective
Welcome to Episode 4 of Beyond the Code: AI and Law—the University of Johannesburg's thought leadership series exploring the intersection of artificial intelligence, law, innovation, and leadership.
Hosted by the Vice-Chancellor of the University of Johannesburg, Prof Letlhokwa Mpedi, this episode features Thebe Ikalafeng—globally acclaimed branding authority, founder of Brand Africa, and one of Africa's leading voices on brand leadership and the continent's global competitiveness.
Fresh from receiving an Honorary Doctorate (PhD Honoris Causa) in Marketing Management from the University of Johannesburg, Thebe joins Prof Mpedi for an insightful discussion on Brand Africa in the Age of AI: An African, IP & Branding Perspective.
Together, they explore how artificial intelligence is transforming intellectual property, branding, innovation, and Africa's place in the global digital economy. The conversation examines why Africa must shape its own narrative, protect its intellectual assets, and build globally respected brands while embracing the opportunities presented by AI.
📚 Learn more about AI in the Fourth Industrial Revolution:
https://ujdigital.uj.ac.za/Course/Details/621
⚖️ Explore the UJ Faculty of Law:
https://www.uj.ac.za/faculties/law/
Welcome to Episode 4 of Beyond the Code: AI and Law—the University of Johannesburg's thought leadership series exploring the intersection of artificial intelligence, law, innovation, and leadership.
Hosted by the Vice-Chancellor of the University of Johannesburg, Prof Letlhokwa Mpedi, this episode features Thebe Ikalafeng—globally acclaimed branding authority, founder of Brand Africa, and one of Africa's leading voices on brand leadership and the continent's global competitiveness.
Fresh from receiving an Honorary Doctorate (PhD Honoris Causa) in Marketing Management from the University of Johannesburg, Thebe joins Prof Mpedi for an insightful discussion on Brand Africa in the Age of AI: An African, IP & Branding Perspective.
Together, they explore how artificial intelligence is transforming intellectual property, branding, innovation, and Africa's place in the global digital economy. The conversation examines why Africa must shape its own narrative, protect its intellectual assets, and build globally respected brands while embracing the opportunities presented by AI.
📚 Learn more about AI in the Fourth Industrial Revolution:
https://ujdigital.uj.ac.za/Course/Details/621
⚖️ Explore the UJ Faculty of Law:
https://www.uj.ac.za/faculties/law/
