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EP8 - Purpose Beats Product, The Ocean Basket Playbook with Grace Harding

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What if everything you think makes a restaurant successful… is completely wrong? In this episode, Nicci Robertson sits down with Grace Harding, the woman behind Ocean Basket’s explosive global growth, and she drops a truth most people in food don’t want to hear:
- It’s NOT about the food.
- It’s NOT about the price.
- And passion alone? Completely overrated.
From a single restaurant in Pretoria to an international powerhouse, Grace reveals what really built the brand and why most restaurant dreams collapse behind the scenes.
26 Apr English South Africa Food · Business

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