STAR FM Interview with Marketing and Business Consultant Walter Gurajena - Starting and Running a Small Business in 2023
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Chatted to #entrepreneur #Guru Walter Gurajena about debunking some myths around starting and running your own #business on IG Live and On-Air at Star FM 91.9
Here is a mixdown of our on and off air chat.
Some questions asked:
1. How do I make an idea fly?
2. How do I get my product out there through partnerships?
3. How does "influencing" factor into my service or product success?
4. What types of services are good ideas for a business?
5. What's the importance of a marketing plan?
6. What's the importance of research?
7. Where do I start?
My name is Walter Gurajena and l am an ambitious, highly motivated, and energetic
facilitator with excellent marketing, and business development skills, and experience in
managing sales and merchandising for established products, franchises, and
international brands. A result-oriented professional with a proven ability to get results
and improve service. Over 10 years marketing experience of working in competitive
industries and over 10 years of lecturing/ facilitating entrepreneurship and strategic
business management in corporates and higher learning institutions.
Here is a mixdown of our on and off air chat.
Some questions asked:
1. How do I make an idea fly?
2. How do I get my product out there through partnerships?
3. How does "influencing" factor into my service or product success?
4. What types of services are good ideas for a business?
5. What's the importance of a marketing plan?
6. What's the importance of research?
7. Where do I start?
My name is Walter Gurajena and l am an ambitious, highly motivated, and energetic
facilitator with excellent marketing, and business development skills, and experience in
managing sales and merchandising for established products, franchises, and
international brands. A result-oriented professional with a proven ability to get results
and improve service. Over 10 years marketing experience of working in competitive
industries and over 10 years of lecturing/ facilitating entrepreneurship and strategic
business management in corporates and higher learning institutions.
