Ep 7 - Intellectual Property In A Digital Age - BASA ASSEMBLY partnered by British Council SA Conversation Series

This conversation explores various IP issues ranging from what creatives’ rights are, how to protect these rights and stop exploitation, how to earn from your IP (which could link to e-commerce, apps, etc. as well) - particularly from a digital perspective in light of 4IR and COVID's pivot to digital platforms. BASA Chairman Charmaine Soobramoney is joined by Unathi Malunga from the South African Screen Federation (SASFED) and Elroy Bell from the Dramatic, Artistic and Literary Rights Organisation (DALRO).