
Wavemaker’s push to get brand ahead with data
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The use of data to to improve customer experiences, a means to push up sales and other business outcomes, is the focus of this edition of Business Day Spotlight.
Host Mudiwa Gavaza is joined by Tammy Wilson-Schultz, chief strategy officer at Wavemaker SA
Wilson-Schultz highlights Wavemaker’s business model; the trend of data led customer engagement; strategies used to boost engagement and sales for companies; and how the company has positioned itself locally.
Business Day Spotlight is a MultimediaLIVE Production. Producer is Demi Buzo.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Host Mudiwa Gavaza is joined by Tammy Wilson-Schultz, chief strategy officer at Wavemaker SA
Wilson-Schultz highlights Wavemaker’s business model; the trend of data led customer engagement; strategies used to boost engagement and sales for companies; and how the company has positioned itself locally.
Business Day Spotlight is a MultimediaLIVE Production. Producer is Demi Buzo.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.





