News24 The Odds in Our Favour

How Khayelitsha Cookies went from a failed company to British Airways

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What if the success of a business wasn’t measured only by profit, but by the number of lives it changes? Adri Williams transformed the Khayelitsha Cookie Company into an internationally recognised social enterprise where every new order creates employment for women from surrounding communities. From supplying local retailers to serving cookies on British Airways flights, this is a story about purpose-driven entrepreneurship and how business can become a powerful force for dignity, opportunity and lasting social change. This episode is proudly brought to you by Old Mutual Wealth – helping clients grow, protect, and preserve what matters most with investment strategies designed to support your legacy. Comment below. The full edition drops every Friday at 07:00 on all of your favourite streaming platforms. The show is produced by An Wentzel and quality-checked by News24's editors.
21 Aug English South Africa News · Society & Culture

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