
The Pursuit Show | Winning the War for Our Attention Day 1 - Tracing with Nkateko Ndala Magoro
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Studies have shown the average span of attention drop from 2.5mins in 2003 to just 47s in 2026! We are in a war for our attention - Not just in the Tech space, but in every other area of life, striving and overwhealming ourselves with pleasure, recognition, conquest, satisfaction and subconscious habit.
Nkateko Ndala Magoro takes us through the first step of Winning The War for Our Attention - Tracing.
What, and Why.
Nkateko Ndala Magoro takes us through the first step of Winning The War for Our Attention - Tracing.
What, and Why.

