Russel Wasserfall Media Echoes & Influence

#6  S2-06. Alex Leibner - Sandton Times

Loading player...
Alexander Leibner, Founder and Managing Editor of The Sandton Times, joins Echoes & Influence for a candid conversation on the future of journalism, PR and digital media. Discover how technology, AI, content creation and media entrepreneurship are reshaping communications, why relationships still matter and what PR professionals can do to work more effectively with today's newsrooms.
@AlexFLeibner, @sandtontimes
Season 2 / Episode 6 2 Jul English South Africa Business · Education

Other recent episodes

S2-05. Joanne Barrett on Recruitment

In this episode of Echoes & Influence, Jo and Franki sit down with recruitment specialist Joanne Barrett to unpack the evolving talent landscape in PR and communications. From the industry’s obsession with “unicorn” hires to hybrid work tensions, AI-written CVs and the collapse of workplace professionalism, it’s an honest conversation…
Season 2 / Episode 5 37 min

02-04. Editorial vs Commercial

In this episode of Echoes & Influence, Jo and Franki unpack the growing tension between editorial integrity and commercial survival in modern media. From advertorials and sponsored content to boosted posts and paid partnerships, they explore how the once-sacred divide between journalism and advertising has blurred and what that means…
Season 2 / Episode 4 24 min

S2-03. Annelee Murray - Player Representation

In part two of our conversation with Annelee Murray, we shift focus from the field to what comes after it, unpacking how players build sustainable careers beyond rugby. From personal brand to long-term thinking, she explores legacy, transition and the responsibility of South Africa's Springbok Rugby team ecosystem in supporting…
Season 2 / Episode 3 20 min

S2-02. Annelee Murray - Profile

In this first of two conversations, Annelee Murray reflects on more than two decades shaping the voice and identity of the South African Springbok Rugby team. From inside the changing room to the press room, she unpacks the real work behind high-performance sport, leadership and narrative.
Season 2 / Episode 2 30 min

S2-01 PR Revenue Models

In this episode of Echoes & Influence - the first of Season Two - Jo and Franki discuss how and why the revenue models in PR agencies or communications businesses work. Balancing staffing with strategy and practical needs - what does 'cost-to-company' mean for someone in their first comms role…
Season 2 / Episode 1 28 min
All episodes