Exposure Marketing Africa Event Connect

Why Most African Events Fail Before They Begin

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What if your event was already failing before the venue was booked? In this episode, Projeni Pather speaks with Mulemwa Moongwa, Meeting Architect and former Central Bank of Zambia planner about designing events for outcomes, not attendance, and why the brief is where most African events are won or lost.
29 May English South Africa Business · Management

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