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The pros and cons of being perceived to be "living the brand"

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How important is it that as an entrepreneur you are seen to be "living the brand"?

Is it benefitial when you represent the brand you are building 100% all the time?

These are some of the questions that Business Coach Lucas Moloi answers in this podcast. Mpho Mashita and DJ Complexion are joined by Lucas Moloi for this segment of #YouAreTheBusiness as the tackle the issue of being perceived to be "living the brand".

Catch up on this conversation and be in the know!

14 Apr 2020 English South Africa Business · Arts

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