EP109: Doc and Guru Season 3 - Every day is an opening night!

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If this is your year to finally get a tattoo – something powerful and motivating that talks to you every day - then you can’t do better than the title of the recently released memoirs of that iconic South African entertainment duo Des and Dawn Lindberg.

Every day is an opening night.

Now, while Dr. Doug Mattheus and Gordon Muller aren’t exactly the Des and Dawn of the #marketing and #media world in South Africa, today the Doc and The Guru Podcast enters its 3rd season in the Podiverse. The Podiverse? It’s like the Metaverse but with real people and in the coming weeks we have some really great people on the show.

In this comeback episode The Doc and The Guru dissect the 5 key global marketing trends outlined in the Part 1 of Warc Marketers Toolkit for 2022.
1. The Double Bottom Line
2. Closing the Effectiveness Gap
3. The Post Lockdown Consumer
4. Social Commerce and the Creator Economy
5. Managing the Collision of Brand and eCommerce

So if you know the difference between a turntable and an 8-track, and you’d really like to know how Brittany Spears celebrated finally becoming an adult, then this is the podcast you don’t want to miss.

The Doc and The Guru Podcast available on all your favourite listening platforms.
12 Jan 2022 English South Africa Marketing

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