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#RDA17: Welcome

#RDA17 Welcome: Join Prof. Tawana Kupe, Vice Principal of the University of the Witwatersrand and Ms. Nadia Bulbulia, Executive Director of the National Association of Broadcasters, at the opening of the 8th edition of Radio Days Africa, #futuretuned

#RDA17: #futuretuned

#FUTURETUNED: Radio has shown continued popularity and relevance delivering a wide variety of content and music to audiences. Prof. Franz Krüger (Director: Wits Radio Academy), Chris Price (Head of Music: BBC Radio 1 & 1Xtra), Pearl Sokhulu (Station Manager: Vuma FM), Khanyisile Kweyama (Interim SABC Board Chair) and Greg Maloka (Managing Director: Kaya FM) will discuss the impact of technology, content models and on-demand audio on the radio broadcasting business.

#RDA17: Alternative News

The rise of fake news and the concept of alternative facts is a growing trend. How do you avoid being a victim and ensure accurate reporting in your radio newsroom? Denzil Taylor (Power FM) shares his experience and insight.

#RDA17: Content King

Content King: How do you approach creating daily content that is relevant and engaging? When do you drop content in favor of unplanned events? What does a content plan look like and how do you execute this? JD Mostert (Kaya FM) shares his insight and experience.

#RDA17: Harnessing Digital Footprints

Harnessing Digital Footprints: Connected audiences are incredibly valuable to media companies. Are you making the most of the available data to harness the power of your audience? Marco Broccardo (ColonyLive) talks about harnessing digital footprints.

#RDA14: Powerful Promotions

Powerful Promotions: Jonathan Lumley (East Coast Radio & Jacaranda FM) looks at examples of powerful radio promotions from across the globe and shares his thoughts on what makes a powerful radio promotion.

#RDA17: Moving Billboard

Moving Billboard: Jacaranda FM re-launched their brand in 2017. With the payoff “More Music You Love” they embarked on a unique launch campaign that involved a moving billboard. Kevin Fine and Minisha Patel tell us how they did it.

#RDA17: Programming for Youth Audiences

Steve Martin (BBC) and Grant Nash (5FM) share their approaches for creating content aimed at youth audiences. From research, planning, development and execution, youth audiences can be challenging to satisfy.

#RDA17: How to Do 360° On-Air Campaigns

How to Do 360° On-Air Campaigns: Alfie Jay (Algoa FM) talks about the Algoa success story regarding building on-air campaigns that engage audiences across multiple platforms, yet still satisfy the overarching role of radio.

40 episodes

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