The Brain & Brand Show

CLIFFCENTRAL.COM  |  Podcast , ±42 min episodes every 1 week  | 
Presented by Timothy Maurice, who is a four-time bestselling author. The show that delves deep into the roots of human and brand behaviour. Why do we do what we do and what are the drivers of human behaviour that society is afraid to speak about? We explore how brands make consumers irrational, and how this irrational behaviour leads to bizarre social consequences. What are the best ideas and how are the boldest thinkers bridging this divide? Ultimately, this philosophy is about creating using the best values and ideas to create influential stories and brands that shape society in a positive way. In the spirit CliffCentral was created, we will dig deep but explore with integrity, efficiency and diligence.

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The Mind of an Entrepreneur

Timothy flies to Cape Town to speak to Joe Kambule - otherwise known as Phat Joe - about his passion for entrepreneurship... brace yourself!

The Art of Marketing for Social Change

Timothy Maurice speaks to Bah-Pna Dahane about how he has mastered making an impact in society using influencers such as famous athletes and celebrities, like Spike Lee. And... his personal story is gripping!

How Brands Trick our Brains

Timothy speaks to science writer Erik Vance, author of 'Suggestible YOU', about how our brains are influenced and tricked by stories, and how we can leverage quirk in the brains to grow our own goals.

The Power of Music to Heal

Timothy is still in America and he catches up with Dr Derrick Webster, Minister and Leader of Music at Oak Ridge First Baptist Church in North Carolina. Dr Webster has been using music to heal, and Timothy speaks to him about how music is now used in hospitals for that purpose. Get your musical playlist together, you’re going to need a little music in your life this year!

Master the Art of Conversation to Grow Your Brand

Timothy Maurice speaks to America’s celebrated Radio and TV personality Manard ‘Busta’ Brown about how he grew his personal brand from the humble streets of California. Using the art of conversation to connect with legends like Stevie Wonder. Timothy also shares a story about how a conversation with Oprah Winfrey changed the course of his career.

Using Laughter to Bridge Social Gaps

With an updated context, Timothy revisits a chat with two time Emmy-nominated comedian Loyiso Gola, about connecting with audiences across social demographics - using laughter as a tool.

The Politics of HR & Talent

Timothy explores how important it is to understand how to understand the politics of growing talent. He sits down with Harvard Educated Dr Jerry Gule, CEO of the Institute of People Management.

167 episodes

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